woge

About woge

Owner-managed.
Hands-on by nature.

woge Deutschland GmbH combines entrepreneurial and management experience with a practical, commercially disciplined approach to building consumer brands.

The company behind the brands

A shared approach.
Two different perspectives.

The name woge comes from the surnames of its founders, Wolf and Gerlinger. The company is designed to sit quietly behind independent consumer brands — bringing a consistent approach to product development, manufacturing and commercial decisions.

Karl Gerlinger

Entrepreneur

Karl brings an entrepreneurial perspective to woge. His business activities include Flipside and receipt advertising.

Florian Wolf

Manager

Florian brings management experience from the webhosting and digital business sector.

Natural materials arranged as a quiet product development study
Materials study · illustrative imagery

Our focus

Sound decisions.
Considered products.

We look at established consumer needs and identify where meaningful improvements can be made. We aim to invest where it creates real product value, while keeping the commercial foundations in view.

Product development, brand building and partnerships are all approached with the same long-term perspective.

Our approach

Good work starts
with a conversation.

For manufacturing capabilities, product ideas or a possible business fit, introduce your company and tell us where you see a connection.

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